Who is the CG Trailer for?

[UnDeAdKiTtY]

The new sneak peak of the CGI Trailer later to be released later on the 23rd

My question for everyone and SOE is who is to see this, what is the purpose, and was this money well spent?

Personally I think this was made to be shown mainly to Asia and Chinese markets because I know they really dig that kind of stuff. If not them maybe during sporting or some kind of TV ad for the game.

The purpose maybe to push the hyper train closer to release to get more people excited for the game. This has a Korean made (EDIT) For Asian and South Seas countries for the large Cyber Cafes gaming hubs feeling so its possibility for them getting some kind of esports push, because they are a big cash cow(In China).

I don't think this is well spent, but I guess they have the budget to make it since it is already made. I'd rather see more coders and artist hired for getting more work done. I know there is a worry in the community that they are trying to appeal to the Chinese market more then the US market, I don't think this will happen because its a US based company.

:groovy::groovy::groovy:


But please tell me what you think.

[NCLynx]

I think it was made for humans interested in shooters that might like PS2.

:huh:

[Kayos]

It was made for us to enjoy ! And from what we've seen so far it looks awesome.

[CuddlyChud]

I think it is well spent. This is the trailer people are gonna see on tv and in youtube ads, not gameplay footage. The point is to make something exciting that's gonna make people google it.

[Sephirex]

What's wrong with trailers? They do wonders for hype, and most of them can serve double duty as in-game or pre-game splash window cut scenes.

Look at how much hype the SWTOR trailers provided.

[MacXXcaM]

I think it was very well spent.

As we all know PS1's biggest problem was the lack of proper advertisment.

This CG studio that made the trailer has also made the best trailers I've ever seen for other games. That will be a huge push for PS2's publicity and is far better than the ingame trailers they have done so far.

[disky]

It's advertising, and probably also the opening cinematic. I would imagine that it's there to get non-Planetside fans interested in Planetside 2.

[NumbaOneStunna]

I think the OP is over analyzing things.

Like NCLynx said. I think it was made for humans interested in shooters that might like PS2.

[EisenKreutzer]

It was in all probability made to market the game to fresh audiences, and I see no reason why money should not be spent on marketing.

We see this sort of thing all the time, I don't know why this case would be any different.

[OutlawDr]

I agree for commercials

Plus I remember when I first got WoW...that stupid CG intro got me all pumped to play the game. I visualized myself as being one those guys in the video. I only got wow because friends told me to get it. I was a pure FPS guy back then, so I wasn't too excited going into it...until I saw the intro. Its odd how that works.

So yea, it helps players visualize themselves and the battle around them. Its like concept art for your brain. It primes your imagination to be awesome while playing. And all this helps to draw new people into the concept of planetside.

[The Kush]

It was made for all the fans, present and future, and to advertise the game with an AAA shooter advertisement.

[GuyFawkes]

A drunk hobo sat down on the side of a side street in the pouring rain , with a wet strip of cardboard with Planetside2 written on it with a crayon would be more advertisement than ps1 ever had from soe.

The new cg trailer is more than I ever expected, and the franchise deserves it imo.

[Xyntech]

It's there to dupe Call of Brownandbloom fans into thinking that Planetside 2 is going to be another dank and dreary shooter.

Once they actually get in game and partake in some massive battles, they will learn to love color.

[Sephirex]

It's there to dupe Call of Brownandbloom fans into thinking that Planetside 2 is going to be another dank and dreary shooter.

Once they actually get in game and partake in some massive battles, they will learn to love color.

Aww, but I miss identifying teams by who's gray and who's tan.

[UnDeAdKiTtY]

Most of you guys are saying that its gonna show people that its something different then just your ordinary shooter, well we may know that but how does this fancy light show portray that idea?

I know what you are saying but how does it say that this is a massive squad/first person shooter?

Its a video of a NC trooper jumping down cliffs and slipping and sliding down galaxies

EDIT: I saw this, It isn't what I am trying to say but its interesting
http://www.rockpapershotgun.com/2012/07/18/planetside-2-has-a-pointless-cgi-trailer/

[Aerothorn]

Except that the CGI trailer doesn't tell you anything about how the game plays. It's just a Hollywood action movie, and there's no way for the viewer to snope that the scope (typically exaggerated in CGI trailers) is actually reflected in the game. It's pure marketing fluff, and it's so generic that it's not clear who they expect to win over with it.

Also, I'm not sure Bertrand Russell would endorse Planetside 2 :)

[Sephirex]

How what you are saying but how does it say that this is a massive squad/first person shooter?


First, it's a teaser of a trailer. We haven't seen the full thing.

Secondly, there's massive armies in most of the shots I saw.

[Rivenshield]

It's there to dupe Call of Brownandbloom fans into thinking that Planetside 2 is going to be another dank and dreary shooter.

Yeah, that's my best guess. Primary target audience is the traditional FPS crowd -- the HALO people, the Cawadooty kids. Boy are they in for a surprise.

Once they actually get in game and partake in some massive battles, they will learn to love color.

And they'll have the same OHMYGOD I'M NOT IN KANSAS ANYMORE moment, same as we all did. I envy them a bit.

[capiqu]

This will be the official Planetside2 trailer. I hope beta launch will coincide with this trailer release on July 25th.

[Sephirex]

Except that the CGI trailer doesn't tell you anything about how the game plays. It's just a Hollywood action movie, and there's no way for the viewer to snope that the scope (typically exaggerated in CGI trailers) is actually reflected in the game. It's pure marketing fluff, and it's so generic that it's not clear who they expect to win over with it.

This argument is valid for pretty much every game CGI trailer ever made.

[UnDeAdKiTtY]

This argument is valid for pretty much every game CGI trailer ever made.

I agree its great fluff makes an pretty good trailer. I like pretty graphics just as much as the other guy, but if you aren't showing gameplay how are you really saying "hey guys this is the game" when people see CGI trailers they tune out any idea of being believable its just "oh thats cool, what else is on"

And addressing the issue of "We haven't seen the whole trailer" True but expecting to see something else or different is very low.

[GuyFawkes]

Except that the CGI trailer doesn't tell you anything about how the game plays. It's just a Hollywood action movie, and there's no way for the viewer to snope that the scope (typically exaggerated in CGI trailers) is actually reflected in the game. It's pure marketing fluff, and it's so generic that it's not clear who they expect to win over with it.

Also, I'm not sure Bertrand Russell would endorse Planetside 2 :)

I honestly prefer this approach to the dire cinematic thing with cheesy voice over from e3 '' I am vanu'' means jack to anyone who dosen't have a clue what planetside was/is.

All you need is to get people curious and look a little deeper into what this thing is to have the population you need to make this thing viable. The cg cinematic will do the trick I think, it's that good, and we've only seen a snippet.

[UnDeAdKiTtY]

I honestly prefer this approach to the dire cinematic thing with cheesy voice over from e3 '' I am vanu'' means jack to anyone who dosen't have a clue what planetside was/is.

All you need is to get people curious and look a little deeper into what this thing is to have the population you need to make this thing viable. The cg cinematic will do the trick I think, it's that good, and we've only seen a snippet.

I agree that trailer had alot more of a faction massive war look and presentation.

[Absentis]

If it's advertising, it's good. In PS2's case, we need much more hype. The only problem I see is poor timing (why early beta and not closer to actual release?), which most games seem to have problems with, rather than who it is aimed at. If you spray enough shots (advertising), you're more than likely to hit the target (any possible player that may or may not pay).

[Sifer2]

It's what every Halo game does. Make a big overly dramatic CG movie to put on TV. That's probably its ultimate purpose is this will air on TV when the game comes out. It shows SOE is really banking on this game being a success for them if they spent so much. I think it will pay off. The game is awesome enough that people who try it out for free will immediately understand how good it is an stick with it. The CG trailer will just help to get those people to try it.

[TheDrone]

Such trailers are not in the least intended to sell the gameplay. They do that through the regular gaming press.

Such trailers are made for the same reason movie trailers are made: to build excitement.

Traditionally trailers follow the classic three part plot, equilibrium, disruption of equilibrium, and then leave off the resolution of the story.

Good cinematic trailers do the same thing, in a sense. They leave something open for the player to fill up. A situation that the player wants to see resolved or something the player wants to reenact.

Here's an excellent trailer (an SOE game, btw): 302 Found
Another one: 302 Found
Yet another one: 302 Found

Non-cinematic players most certainly have their place, but they don't have the universal appeal cinematic trailers have.


Another advantage: They look (and probably are) expensive. This sells the notion that this game is "the next big thing". And this in itself will attract a crowd.

[The Degenatron]

The other day I was sitting in my favorite sports bar and zoning out on ESPN. A commercial came on featuring tanks charging full speed across a field and getting blown up. It was for World of Tanks.

I looked around the room and saw three other men watching the commercial intently.

THAT is who it's for.

It's called "marketing".

The first thing I thought is "Wow, if WoT can do that, then Planetside can. We NEED that kind of marketing." And viola, a couple of days later: BOOM-Headshot!

You may think PSU and a few ad bars on google might be enough advertising, but you'd be thinking wrong.

Not to mention the fact that the trailer is badass looking. Just think, that's what Planetside 3 will look like when it's released in 10 years.

Finally, about the whole "spend it on more coders" comment, that frankly rubs me the wrong way. It really sounded like "quit screwing around with this stuff and get busy" to my ears. The devs are obviously working hard, and it's also pretty clear NO ONE is more excited and more eager to see this game go Beta and then Gold than they are. They certainly don't need anyone cracking a whip on them.

[Raymac]

It's obvious. The trailer is made for me specifically, and only me. I'm not even sure why anybody else gets to watch it. It looks freaking amazing, and I can't wait to see the rest. Obviously it was money well spent.

[sylphaen]

I whined about it a few weeks ago but seeing the trailer's quality, I am glad them made one. It looks awesome and I look forward to seeing the full version.

This time around, SOE (and the PS2 team) has been great.

[Sephirex]

It's obvious. The trailer is made for me specifically, and only me. I'm not even sure why anybody else gets to watch it. It looks freaking amazing, and I can't wait to see the rest. Obviously it was money well spent.

Well if Raymac's happy, then I'm happy.

[RoninOni]

It's hype...

Games need hype to attract the masses.

The masses are needed so we all have something to shoot at :D

[Raymac]

Well if Raymac's happy, then I'm happy.

Now if only my girlfriend had that philosophy

[RoninOni]

Also LOL at using this CGI trailer dev money to hire multiple Devs to expand the team.

Trailer didn't cost THAT much lmao.

[Sephirex]

Now if only my girlfriend had that philosophy

Call me. We'll work something out.

[Raymac]

Call me. We'll work something out.

:brow:

[TheDAWinz]

Call me. We'll work something out.

why you leave me out of this love triangle? :(

[Sephirex]

why you leave me out of this love triangle? :(

As if I'd ever share you with anyone else.

[HeatLegend]

So yea, it helps players visualize themselves and the battle around them. Its like concept art for your brain. It primes your imagination to be awesome while playing. And all this helps to draw new people into the concept of planetside.

Thats a very good description actually, well put :p

[willaguy]

I really dont know what you mean by "the Asian market really digs that stuff" but I really dig it and I'm not Asian. Also, the world showing is on the 25th not 23rd.

[Eyeklops]

I agree with the OP. I was absolutely appalled that they spent money making this trailer. The money would have been much better spent on designing an over-sized codpiece that I can buy in the cash shop. Geez, what is SOE thinking?...trying to advertise and get new players into Planetside, dumbest thing I ever heard. Stupid SOE...derp.

[OutlawDr]

Yea its good to advertise. That faction E3 trailer won't cut it. This is commercial grade stuff.

[Bittermen]

For me

[Roy Awesome]

I really like it

Seeing gameplay every day is really nice, don't get me wrong, but I want something that sends shivers down my spine and makes my arms tingle when I watch it. Gameplay doesn't do that.

[Warborn]

The trailer was made for human beings who possess vision and hearing. Whether money spent marketing the game is well-spent is probably impossible to say without having any numbers available to us, but it isn't like every dollar they spent on this video was one less dollar going toward getting you in the beta sooner or fixing bugs. So I think the implication of the thread is a bit off.

[RadarX]

More than 250,000 people have seen the trailer and it was #15 on the trending YouTube videos today. I'd honestly say it was money well spent. The goal is to get people excited about PlanetSide 2.

You folks have seen hours and hours of gameplay so there really isn't too much new and shiny to reveal. To the general public though, I still regularly hear "Why aren't you guys advertising more?" This is us advertising more.

[AzureWatcher]

Can't wait for the 25th. I hope the Vanu dominate the little battle between the Republic and the Rebels.

[Crator]

EDIT: I saw this, It isn't what I am trying to say but its interesting
http://www.rockpapershotgun.com/2012/07/18/planetside-2-has-a-pointless-cgi-trailer/

"So it’s an advert for an advert."

I had to :lol: when I read that in the article

More than 250,000 people have seen the trailer and it was #15 on the trending YouTube videos today. I'd honestly say it was money well spent. The goal is to get people excited about PlanetSide 2.

You folks have seen hours and hours of gameplay so there really isn't too much new and shiny to reveal. To the general public though, I still regularly hear "Why aren't you guys advertising more?" This is us advertising more.

The trailer is great! Thanks for advertising PS2 more! That was close to biggest complaint by PS1 fans in the past...

[Crazyduckling]

Just remember, advertising for PS2 is for everyone who isn't on PSU, /r/planetside, etc. We're so engaged that we don't really matter at this point to advertise to...although this benefits us as well. Yes, they'll engage with us at a different level, but we're not the same as the average person.

Its just like politics. Republicans don't run ads targeted for Republicans. They already have their vote. (Same with Dems) Its for everyone else.

[Luieburger]

Sony knows their audience. Hardcore fans are great, but the real money is with the casual gamers. I've seen other threads on this forum about console gamers getting excited about Planetside 2 and coming over to join us. Expect lots of COD kiddies, because that's where the money is, and that's the audience this trailer was made for. Nothing wrong with COD kiddies. They can pay for my free game :)

[sameer]

The trailer was made for all the domestic cats of the world.

[DirtyBird]

I hope the trailer can get some air time in the cinemas on the big screen.

[Graywolves]

It obviously wasn't meant for me. Otherwise they'd use a serious catch phrase.


But it is money well spent and these kind of trailers get people excited for the game.

[Kemeros]

Can't wait for full version next week. :D

[GreatMazinkaise]

It looks like it'll be excellent... it'd also be at least 20% cooler if there was some of the color that makes the game itself so pretty.

[TechTBW]

I talked to my Asian friend and he really liked it. The rest of my non-Asian friends also really liked it too though ;)

[Geist]

It obviously wasn't meant for me. Otherwise they'd use a serious catch phrase.


But it is money well spent and these kind of trailers get people excited for the game.

Oh, I still miss "For Land, for Power, Forever."

I'm kind of surprised by the lack of enthusiasm for this CGI trailer, not necessarily in this thread. Personally, I often look forward to the CGI trailers that games come up with more than the game itself(Assassin's Creed is just the same game released every year for another $60, but that yearly trailer keeps me coming back for more). I admit that releasing a teaser is a stupid move honestly, but the little I've seen is making me rabid for more beautiful CGI trailer goodness. :D

Oh, and if it's anything like this, money well spent

https://www.youtube.com/watch?v=H7Nf-m6WGl4

[cryosin]

More than 250,000 people have seen the trailer and it was #15 on the trending YouTube videos today. I'd honestly say it was money well spent. The goal is to get people excited about PlanetSide 2.

You folks have seen hours and hours of gameplay so there really isn't too much new and shiny to reveal. To the general public though, I still regularly hear "Why aren't you guys advertising more?" This is us advertising more.

I think this trailer is exactly what PS2 needs. I mean honestly for me it's just an awesome CG with no info, but for that "Why should i care?" audience it's exactly what they need. After watching that they might check out other videos with gameplay and info and then really get an idea of the game.

[Mastachief]

A AAA trailer for a AAA game, excellently made and money very well spent. Get it out to the mainstream millions.

[The Kush]

More than 250,000 people have seen the trailer and it was #15 on the trending YouTube videos today. I'd honestly say it was money well spent. The goal is to get people excited about PlanetSide 2.

You folks have seen hours and hours of gameplay so there really isn't too much new and shiny to reveal. To the general public though, I still regularly hear "Why aren't you guys advertising more?" This is us advertising more.

Thanks Radar. This was an excellent decision by SOE. I was one of those people, and you guys nailed it. Money well spent.

[cellinaire]

Personally, I don't mind the 'Size Does Matter' phrase =)

And oh, was an epic trailer 4 sure.

[Bruttal]

Really don't get some of our community, in the beginning we ASKED for ps2 to be advertised better then planetside1 was now some of us are bitching about the money it cost to do the advertising?.

does anyone remeber the MW blackops/mw3 Tv spots?. I do it had average people and celebrities in it, and there pitch was that "theres a solider in all of us" I loved the tv ad. heres couple of the videos
Call of Duty: Black Ops TV Commercial: "There's A Soldier In All Of Us" - YouTube
The Vet & The n00b - Modern Warfare 3 Live Action Trailer - YouTube
freakin loved both these

[Envenom]

OP: Dunno man, it got me damn excited. Loved it! Can't wait for the real thing.

[Winfernal]

It is for the masses...

PS2 needs more advertising.

[Gandhi]

I think it's great. We'll have tons of gameplay videos by launch and a CGI trailer like this really looks professional. It's not so much about showing people the game as saying "Look guys, this is a legit AAA game we have here, go check it out".

Now outsource a few really good gameplay trailers too and you'll be all set :)

[IgloGlass]

More than 250,000 people have seen the trailer and it was #15 on the trending YouTube videos today. I'd honestly say it was money well spent. The goal is to get people excited about PlanetSide 2.

You folks have seen hours and hours of gameplay so there really isn't too much new and shiny to reveal. To the general public though, I still regularly hear "Why aren't you guys advertising more?" This is us advertising more.

You guys did a great job with the trailer! Really impressed that it was made with in-game assets as well!

[Midicow]

Its mostly for attracting the general populace with fancy hype and marketing, yes. Any reasonably intelligent person will tell you that very little of the shown mechanics in that cgi trailer will ever be added to planetside 2, though. No fancy realistic mo'capped animations that conform to both situation and environment, no full 3d freedom of movement while preserving Newtonian motion during a jetpack maneuver, leaping out of planes will never involve a fluid running jump out of the back, and it will never have any form of grabbing onto vehicles as an infantry.

[Xaine]

More than 250,000 people have seen the trailer and it was #15 on the trending YouTube videos today. I'd honestly say it was money well spent. The goal is to get people excited about PlanetSide 2.

You folks have seen hours and hours of gameplay so there really isn't too much new and shiny to reveal. To the general public though, I still regularly hear "Why aren't you guys advertising more?" This is us advertising more.

People complain when you do, people complain when you don't.

I feel sorry for you sir, having to deal with it.

Having said that, you deal with it very well. :)

[SniperSteve]

I still regularly hear "Why aren't you guys advertising more?" This is us advertising more.

I thought it was spectacular, and so did my non-planetside-playing friends. Advertising more works. Keep it up.

[Billen]

Usually, well made CGI material is very well recieved and it can generate quite a buzz in the media. See Diablo and Diablo for a good example.

Also, it adds a finishing layer of "Big Game" to the name, instead of it being the follower to "that title I heard about but never played".

[Firearms]

It's for the console monkeys. It was designed to Troll them. Hard.
Money well spent IMO :ncrocks:

[Sturmhardt]

Op = sad and lonely :/

[demonicale]

More than 250,000 people have seen the trailer and it was #15 on the trending YouTube videos today. I'd honestly say it was money well spent. The goal is to get people excited about PlanetSide 2.

You folks have seen hours and hours of gameplay so there really isn't too much new and shiny to reveal. To the general public though, I still regularly hear "Why aren't you guys advertising more?" This is us advertising more.

It was a well put together trailer,i enjoyed it, and it's great advertising.

[snaffe]

It's for the console monkeys. It was designed to Troll them. Hard.
Money well spent IMO :ncrocks:

:D (adding text to allow me to post)

[Turdicus]

slowly climbing up to half a million views, really cool I never expected those numbers.

[Poser]

More than 250,000 people have seen the trailer and it was #15 on the trending YouTube videos today. I'd honestly say it was money well spent. The goal is to get people excited about PlanetSide 2.

You folks have seen hours and hours of gameplay so there really isn't too much new and shiny to reveal. To the general public though, I still regularly hear "Why aren't you guys advertising more?" This is us advertising more.

But you need the trailer on the front page of big three, Gamespot, IGN and GT. I feel as publications are either losing their minds over this game or simply don''t care at all.

[snaffe]

But you need the trailer on the front page of big three, Gamespot, IGN and GT. I feel as publications are either losing their minds over this game or simply don''t care at all.

If I worked at Sony, I'd get a few Sony Vaios or something and send to the publications and like load the trailer on them. "Oh here, ahm, you might want to put this trailer on your first page for the next uahum, month".

[Landtank]

But you need the trailer on the front page of big three, Gamespot, IGN and GT. I feel as publications are either losing their minds over this game or simply don''t care at all.

IGN, Gamespy, PC Gamer etc all just did big articles praising PS2, gamespot has been terribad recently so I wouldn't worry about them :D

[tkoreaper]

The cinematic is designed specifically to spark people's interest. Even though it's not the complete cinematic, it still showed a small taste of what PS2 is about... BIG ASS BATTLES. I'm confident the whole cinematic will do it even more justice. Again, it's to spark interest... people will look for more videos/info when that happens.

[RadarX]

But you need the trailer on the front page of big three, Gamespot, IGN and GT. I feel as publications are either losing their minds over this game or simply don''t care at all.

This was just a preview. Wait for the real trailer.

[Sabrak]

But you need the trailer on the front page of big three, Gamespot, IGN and GT. I feel as publications are either losing their minds over this game or simply don''t care at all.

Planetside 2 has been on IGN UK's front page for a few days now.

http://img849.imageshack.us/img849/9650/ps2ign.jpg

[Raymac]

This was just a preview. Wait for the real trailer.

"This is not the greatest trailer in the world. This is just a preview." -Tenacious D

[Senyu]

IMO I thought it was to short. Everytime I was just starting to make out things in each scene and appreicate it, it changed to something else. Make the trailer longer so I don't have to pause it just to be in awe of all those galaxies that VS was looking at.

[Deadeye]

I'll admit it. The trailer is for me. Sorry to waste all your dollars on something for me (though if SWTOR taught us anything it's that money can't buy a great game). Be assured I will appreciate it. Thanks, all.

[Thomas]

IMO I thought it was to short. Everytime I was just starting to make out things in each scene and appreicate it, it changed to something else. Make the trailer longer so I don't have to pause it just to be in awe of all those galaxies that VS was looking at.

It's a teaser trailer, it's meant to be fragmented.

[Xyntech]

This was just a preview. Wait for the real trailer.

Yo dawg, we heard you like trailers...

[damijin]

The trailer demonstrates that this is a AAA product that SOE has invested time into. A trailer may not do much to show you how the game plays, but it shows that the creators of the game are sinking money into production values and (presumably, by correlation) gameplay, support, and sustained lifespan.

The most important factor in an F2P game is "Will this game still be popular in 6 months?" if I spend my money today, will we all go on to the next hot thing and will I lose it? Or is this game going to be a big title with lasting power in the shooter arena (see: TF2).

Cinematics are part of the equation to portray a well-backed title that the creators are fully invested in, and to drum up interest from folks who have no exposure to Planetside 1 or 2.

[The Kush]

IMO I thought it was to short. Everytime I was just starting to make out things in each scene and appreicate it, it changed to something else. Make the trailer longer so I don't have to pause it just to be in awe of all those galaxies that VS was looking at.

ROFL

Someone else deal with this Troll please before I put my head through the wall again

[Pavilo Olson]

ROFL

Someone else deal with this Troll please before I put my head through the wall again

You might as well put that head through the wall, some people cant read im afraid.

[Landtank]

ROFL

Someone else deal with this Troll please before I put my head through the wall again

I love the slow degeneration of your patience from E3 until now, it's actually hilarious. I feel the same way >.>

[The Kush]

You might as well put that head through the wall, some people cant read im afraid.

Haha apparently not.. I need to start wearing head gear if I'm going to continue to browse this forum.:doh:

I love the slow degeneration of your patience from E3 until now, it's actually hilarious. I feel the same way >.>

I know right haha I've been trying to be patient but I'm already way past my breaking point:(

[Hydra]

IMO I thought it was to short. Everytime I was just starting to make out things in each scene and appreicate it, it changed to something else. Make the trailer longer so I don't have to pause it just to be in awe of all those galaxies that VS was looking at.


Do you know what a Teaser is? :nono:

[Comet]

I guess I don't see the big deal when it comes to trailers :( I mean, a countdown for a trailer? Seems a bit over-hyped in my opinion.

I love the game and what it's shaping up to be for sure but hyping a cinematic trailer seems kind of strange to me.

As a customer, I don't ever base my opinions of games on trailers, I prefer hyping gameplay. To each their own though :)

[UnDeAdKiTtY]

This was just a preview. Wait for the real trailer.

I totally will, I am looking forward to it, but it feels like trailers like this are more of a tease.

Releasing this trailer alone without some push for something like open beta or preorders or something is rude.

I agree with your original point about you guys need to advertize more, but releasing on this press and coverage and then turning around like E3 and saying "well we will see you in the coming weeks" is frustrating as hell.

Please don't build up if you don't have anything to show for awhile. I understand you guys wanna build up critical mass up to release to get big numbers of people to play and stay with the game. Please take this as concern and not as an attack. I am very excited about this game coming out.

[Flaropri]

I think it was made for humans interested in shooters that might like PS2.

:huh:

And here I thought it was for my friend's cat, that always tries to get the mouse when there's an FPS on the screen.

[Bittermen]

So funny how people complain about no marketing for PS2...

And then they start marketing with this amazing CGI trailer and people are like....


WHO IS THIS FOR!!>! blarg

[Comet]

Undeadkitty has a great point and goes back to what I was trying to say as well. Does advertising a trailer with no real other information actually net more players? I'd think advertising more gameplay and game features would out perform a trailer on that front any day of the week. Unless of course SOE actually released some good information with the trailer.

I'm surprised to hear some think they need to advertise more and the trailer is the way to do it. I've seen more information about PS2 without even knowing what it was (thank you E3!) than any other game. Even games I've been heavily interested in before/during beta rarely have as much out there as PS2 does right now. Again though, my opinion really means nothing since I don't know any real information or have any real numbers =P Just my personal experience.

[Sledgecrushr]

Undeadkitty has a great point and goes back to what I was trying to say as well. Does advertising a trailer with no real other information actually net more players? I'd think advertising more gameplay and game features would out perform a trailer on that front any day of the week. Unless of course SOE actually released some good information with the trailer.

I'm surprised to hear some think they need to advertise more and the trailer is the way to do it. I've seen more information about PS2 without even knowing what it was (thank you E3!) than any other game. Even games I've been heavily interested in before/during beta rarely have as much out there as PS2 does right now. Again though, my opinion really means nothing since I don't know any real information or have any real numbers =P Just my personal experience.


I think that the trailer is there to make people want to see actual gameplay, and gameplay we have hours and hours and its not even beta yet. I absolutely have sat there and watched the teaser fifteen times over the past couple of days. Love it.

[ShadowRatchet]

Who made this trailer? Who were the CGI creators of this?

[UnDeAdKiTtY]

Please read before you Derp all over the place.

Gameplay trailers are better at showing the game.

Minecraft sold millions just from youtubers playing it

Might work for TV, but trying to appeal to CoD or Halo players doesn't work

This Trailer has alot of Asian market elements that work for them.

I've listed this stuff in the main posts

EDIT: The best advertizing SOE has done so far is what they have already done with TotalBiscut.

More of this kind of stuff would be much better.

[Comet]

Sledge, the trailer is neat no doubt about it. I'm just surprised that it's things like that that get people to want to see the game.

I just find that trailers for most games show next to nothing about what makes a game good or bad.

An example would be Diablo 3's trailer. It won awards and everything. They had TV commercials with it in there. None of it made me want to actually purchase the game or play it. It didn't even make me want to go check out the game. It showed nothing about the game and why I should go check it out. The actual gameplay and features made me want to play the game but I only knew of those things because I was a previous fan of the series.

I am much more likely to purchase a game that advertises with a mix of gameplay/cinematic. Heck, if I were to just see a trailer of PS2 at E3, I probably would not even be here today. Instead though, they showed what the game was all about and made me want to see more... and more... and now my hair is falling out :( That's thanks to gameplay footage and great coverage of the actual game, not some 30 second CGI that looks neat but really tells me nothing about the game other than it's about war.

At the end of the day though, if the cinematic brings in people then it's all good either way :)

[Sledgecrushr]

At the beginning of the trailer you see a guy run to the edge of a cliff and what he sees below is an amazing base being attacked by hundreds of people. That first scene is about the planetside newb getting his first look at a massive battle. Then they quickly introduce the factions and you get a little peak at vehicles and infantry classes. I mean what else can you do in thirty seconds.

[Salryc]

I admit, I'm kinda surprised that no one has even mentioned the additional "free" advertising this will get. How many people will tweet the link to the trailer? How many people will post it on facebook? Email? How many MMO players, or FPS players, or gamers who wish there was a better PvP option will say "hmm, that might be fun, I'll google it".

Once they know the name, they will see alpha footage on youtube, check out game play mechanics here, or other PS2 sites, and then learn it's F2P and "no risk" to try it. Likely many will. Of those a percentage will stay. Of those, a percentage will buy things, and that is revenue that keeps the game going for all of us.

I played SOE games for years, and some how never knew that Planetside (1) even existed until 2005! Even then, it was a complete accident that I found out. Having people know the game's name means more people will look at it, and maybe even try it.

[Flaropri]

Please read before you Derp all over the place.

Gameplay trailers are better at showing the game.

This is true, but it isn't necessarily better marketing. For better or worse, many, many games have better sales due to the existence of CGI trailers (I also think they do better with both CGI and gameplay trailers, but one does not preclude the other and we've had quite a few gameplay videos already published).

Might work for TV, but trying to appeal to CoD or Halo players doesn't work

I don't see why it doesn't work. Especially with the whole: "BTW, it's free!" I mean, it's possible that some console die-hards won't have a gaming PC (or one that's good enough) but that doesn't mean they won't be interested in the game. In any event, Halo and CoD players aren't the only ones that watch TV (again, for better or worse) that might be interested in FPS games like PS2.

EDIT: The best advertizing SOE has done so far is what they have already done with TotalBiscut.

More of this kind of stuff would be much better.

I agree, but I also understand the benefits of CGI trailers to drum up interest from a wider market.

[JPalmer]

CGI trailers work. Sure it won't work for Halo and CoD players. Derp. They don't own gaming PCs.

These things are made to be badass. They get a lot of views and easily spread in the gaming world. It an also be used as a Ad on websites and on TV. It can be the intro cutscene for the game. It looks like it is going to teach the viewer about each faction. So it could be helpful there.

There is a lot of things this will do and lets face it none of us here has ever done the marketing for a triple A PC title. The video alone got 450k views. I don't even know what IGN's version of it got to. That is more than some of TB's video and more than most videos on the PS2 channel. I think it is working.

This will also make easy news for gaming websites come July 25th. They love this kind of stuff.

[Hydra]

I love how this forum never runs out of things to argue about. popcorn:

[Graywolves]

If SWTOR taught us anything it's that you can overhype your game through marketing techniques (Trailers etc.) and make enough money to profit before people start abandoning ship.


Now we combine strong marketing with a really good game and see what happens :D

[Comet]

Hydra, I don't think anyone is really trying to argue in a negative sense, we're just discussing the trailer. I've seen a lot of great points from both sides actually :) We're all passionate about the game and we're all just wanting to discuss that which we love :)

Good point about SWTOR Graywolves, what a bad experience that was =/ I couldn't agree more with your statement.

[Braveliltoaster]

the trailers ment for me, the consumer to add hype.

[SixShooter]

We've already seen how they do gameplay trailers and we already have tons of gameplay footage. This trailer is meant to reach out further to people who have never heard of the game and I think that it's a great idea. If cinematic trailers didn't work to bring more people in they wouldn't exist.

[ShadowRatchet]

So does anyone know who made the trailer?

[Sephirex]

So does anyone know who made the trailer?

The Henson company, and entirely with puppets.
I wish...

Seriously though, I've looked around and consensus is Blur did it. Can't find an actual confirmation though.

[Aaron]

It's almost gunna hit half a million views, and that's just the preview. I think it is working rather well. I mean, it's awesome looking, and pretty much accurate on battle scale, so why wouldn't it bring the peeps in?

[Warborn]

Oh, and yeah, "Size Does Matter" is a really dumb tagline and I'm going to hope most gamers aren't tiny babies and therefore don't find obvious innuendos like that funny or whatever. Having a really cool looking, serious trailer with the tagline a 15-year-old came up with is pretty jarring.

[tkoreaper]

Oh, and yeah, "Size Does Matter" is a really dumb tagline and I'm going to hope most gamers aren't tiny babies and therefore don't find obvious innuendos like that funny or whatever. Having a really cool looking, serious trailer with the tagline a 15-year-old came up with is pretty jarring.

There's no better way to say "Hey, those other FPS games you're playing can't even touch this FPS gameplay". What do you want them to say?

[Landtank]

There's no better way to say "Hey, those other FPS games you're playing can't even touch this FPS gameplay". What do you want them to say?

For land, for power, forever. And then throw in something about size, I don't know I'm not good at this D:

[Graywolves]

There's no better way to say "Hey, those other FPS games you're playing can't even touch this FPS gameplay". What do you want them to say?

Unprecedented Scale.

Epic battles on an Epic Scale.

Fight among thousands.

A war of massive conquest.

Everything else is just a toy.(Small Soldiers)

That's just 5 minutes of thinking. I'm honestly disappointed beyond belief when I consider that there was probably a meeting for this and they chose something that no one can take seriously. It legitimately kills my hype after every trailer I see.

[Comet]

I dunno, I think it's funny. Have a sense of humour you buzz kills :)

[Rivenshield]

That's just 5 minutes of thinking.

Yeah, they could have done a bit.... better.

THIS ISN'T A GAME. IT'S WAR.

Ah well.

[yourt]

wow...

my birthday is on the 25th... O_

that means...

THE TRAILER IS BEING MADE FOR ME

thanks SOE this is the best birthday ever :D

what if beta also comes out on the 25th

maybe I will be the first one invi...

wait I don't have a key :(

*profanity*

[FireStormNova]

More than 250,000 people have seen the trailer and it was #15 on the trending YouTube videos today. I'd honestly say it was money well spent. The goal is to get people excited about PlanetSide 2.

You folks have seen hours and hours of gameplay so there really isn't too much new and shiny to reveal. To the general public though, I still regularly hear "Why aren't you guys advertising more?" This is us advertising more.

100% :cheers:

[Trip]

The new sneak peak of the CGI Trailer later to be released later on the 23rd

My question for everyone and SOE is who is to see this, what is the purpose, and was this money well spent?

Personally I think this was made to be shown mainly to Asia and Chinese markets because I know they really dig that kind of stuff. If not them maybe during sporting or some kind of TV ad for the game.

The purpose maybe to push the hyper train closer to release to get more people excited for the game. This has a Korean made (EDIT) For Asian and South Seas countries for the large Cyber Cafes gaming hubs feeling so its possibility for them getting some kind of esports push, because they are a big cash cow(In China).

I don't think this is well spent, but I guess they have the budget to make it since it is already made. I'd rather see more coders and artist hired for getting more work done. I know there is a worry in the community that they are trying to appeal to the Chinese market more then the US market, I don't think this will happen because its a US based company.

:groovy::groovy::groovy:


But please tell me what you think.

I think youre onto something. SOE should run its books through the psu forums so that we can approve and deny all their spending decisions. i know were all qualified for that. the asian market is enormous. they would have to be absolutely retarded not to try to appeal to it. As for me, i think cinematics trailers are awesome.

[wraithverge]

For my friends who don't know the game already. If people ask me about the game, I show them this trailer and say "yeah, it's pre rendered but that's actually pretty accurate."

[Raka Maru]

I liked the preview and posted it on Facebook. One of my girl buddies said it looks like it was targeted to guys. When I asked, she said cuz of the size matters tag.

We know about the scale and epicness of Planetside, but they may need to elaborate on the size of the war, not the galaxy gunship he landed on.

Still, awesome trailer.

[XxAxMayxX]

It was nice because I really needed more PS2 stuff to hold me off till beta but I think its made for all the COD BF3 players who have never heard of this game.

[opticalshadow]

i just really cant believe how many people wanted these trailers for ps1, how much cry there was to have them for ps2, how many suggestions in the ps1 forums there were and early ps:n forums tehre were that resemble this one.

and yet peopel have a problem with the trailer.